Cookie policy for www.Itsfresh.com | Effective Date: [01/11/2024]

1. Introduction

Welcome to www.itsfresh.com (the “Website”). This Cookie Policy explains how we use cookies and similar technologies to recognise you when you visit our Website. It explains what these technologies are and why we use them, as well as your rights to control our use of them.

2. What are Cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners to make their websites work, or to work more efficiently, as well as to provide reporting information.

3. Types of Cookies We Use

• Essential Cookies: These cookies are necessary for the Website to function and cannot be switched off in our systems. They are usually only set in response to actions made by you which amount to a request for services, such as setting your privacy preferences, logging in, or filling in forms.

• Performance and Analytics Cookies: These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our Website. They help us to know which pages are the most and least popular and see how visitors move around the site.

• Functional Cookies: These cookies enable the Website to provide enhanced functionality and personalization. They may be set by us or by third-party providers whose services we have added to our pages.

• Targeting Cookies: These cookies may be set through our Website by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant adverts on other sites.

4. How We Use Cookies

We use cookies to:

• Improve the functionality and performance of our Website.

• Understand and analyse how you use our Website.

• Personalize your experience on our Website.

• Provide targeted advertising and marketing.

5. Your Consent

By using our Website, you consent to the use of cookies in accordance with this Cookie Policy. When you first visit our Website, you will be shown a cookie banner requesting your consent to non-essential cookies. You can withdraw your consent at any time by adjusting your browser settings or using the opt-out mechanisms provided.

6. Your Choices Regarding Cookies You have the right to decide whether to accept or reject cookies. You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie banner on our Website. You can also set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our Website, though your access to some functionality and areas of our Website may be restricted.

7. Legal Compliance

• UK and EU Compliance: We comply with the UK Privacy and Electronic Communications Regulations (PECR) and the EU General Data Protection Regulation (GDPR). This means we obtain your explicit consent before placing non-essential cookies on your device and provide clear information about the cookies we use.

• US Compliance: We comply with relevant US state laws, including the California Consumer Privacy Act (CCPA) and other similar state laws. This includes providing transparency about our use of cookies and allowing you to opt-out of the sale of your personal data.

8. Changes to This Cookie Policy We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal, or regulatory reasons. Please revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies.

9. Contact Us If you have any questions about our use of cookies or other technologies, please email us at: info@itsfresh.com